Sanity 39m series iconiq11/9/2022 ![]() ![]() Sanity has created the hero product for building innovative product experiences, with an impressive developer-oriented approach to content delivery and a personalized product experience that breaks down silos for content creators, marketing and developer teams. Adding that this has forced them to rethink CMS, causing developers to embrace technology that has the keys to adapt to this shift today, Mr. Pepper opined that companies must deliver a complex, multi-channel and engaging digital experience to wherever their customers are, owing to the era of digitalization. This round, a Series B, is led by ICONIQ Growth (the growth round investment arm of the storied ICONIQ, backed by a number of high-profile family offices including that of Facebooks Mark Zuckerberg). Doug Pepper, a general partner at ICONIQ Growth, has joined the Sanity Board. This round, a Series B, is led by ICONIQ Growth (the growth round investment arm of the storied ICONIQ, backed by a number of high-profile family offices. With the close of this Series B, Sanity’s total amount raised has crossed $51 million, as per Crunchbase. The company had raised its Series A funding of $9.3 million from Threshold Ventures. The money was raised from investors led by ICONIQ Growth, with participation from Lead Edge Capital as well as existing investors Threshold Ventures, Heavybit. Working closely with these exceptional leaders has given us a deep and unique understanding of what strength looks like at all stages of company growth. #Sanity 39m series iconiq software#Magnus Hillestad, co-founder and CEO of Sanity ICONIQ Growth has been proud to partner with more than 75 leading enterprise software companies, 40 of which have been named the world’s best cloud companies in the Forbes Cloud 100. Sanity breaks those restrictions so anyone can build a rich experience for customer interaction that keeps pace with technology advancements. ![]() It aims to emerge as a versatile system for creating and distributing digital content to any device, application, or channel.Ĭontent can no longer be confined to a publishing model. Sanity, founded in 2017, provides a structured content platform allowing teams to build their digital experiences. In a statement to the press, Magnus Hillestad, co-founder and CEO of Sanity, stressed that the creation of incredible digital product experiences for customers has grown in importance, leading to a need for a better content framework that scales across marketing, product and engineering. Lead Edge Capital and existing investors – Threshold Ventures, Heavybit Industries, Alliance Venture, and Monochrome Capital- participated in the round. San Francisco-based Sanity, a structured content platform provider, has announced a $39 million Series B funding, led by ICONIQ Growth. The proceeds would be used to build its team, product and community The company aims to assist brands and businesses in treating their content as data for creating exceptional digital experiences. ![]()
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